Times Square advertising is accessible to businesses irrespective of their sizes. The companies can advertise through digital billboards, solar kiosks, through static billboards depending on their requirement.
Although Times Square occupies only 0.1% of New York’s total land area it generates 10% of the City’s economic output. The cost of advertisement at Times Square depends on factors media format you choose the length of the program and the share of voice. A billboard advertisement can range from $5,000 to over $50,000 for a single-day program.
There are many seasonal yet world-famous events at Times Square that attract millions of tourists from the world over. This gives an excellent chance to the businesses to advertise their brands. These events can attract huge revenues for the companies. Some of the major seasonal events at Times Square are: